Popular Appeal of Power Rangers Samurai Toys

Even though "Power Rangers Samurai" has yet to air on TV, kids are already attracted by the new toys on the shelves - A phenomenon that was absent in the previous few series in the franchise.



I dropped by Toys R Us (Tampines Mall) on my way back home and was very surprised to see that about 1/3 of the toys for Power Rangers Samurai is already sold! There were no more Deluxe Samurai Megazords and among the popular items were the Disc Cycles and 4" Mega Rangers.

Despite having no promotions to speak of yet and the expensive price tags, Power Rangers Samurai Toys can be regarded as an astonishing start compared to the failing series under Disney. Ironic isn't it?

Is it just because Shinkenger was a very good source material to base on? Or could it be that Saban (together with Bandai America) knows how to handle the franchise better?

All in all, it's good news that Power Rangers is gaining back some popularity.